This movie is just a retread of the first Planes movie. The only difference is that its about fighting fires instead of racing. And just like the first one - this really is a movie that should have gone straight to DVD but Disney is just taking advantage of pretty much no family/kids movies out there and getting more money out of their parents wallets. This also applies to the marketing of toys that stems off of both Cars movies and Planes movies. I thought the first Cars was pretty good but all three entries in this line of movies is really just about getting the parents' money one way or another. And it is a shame because the voice casting is actually pretty good in this and the soundtrack was great.
I wouldn't really recommend anyone waste their time with this although it is incredibly short. Just wait for it to show up on Netflix, on demand or DVD since that is pretty much the kind of quality it is.